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Being a solopreneur is tough. It means juggling a lot of responsibilities and wearing a lot of hats, and sometimes you meet yourself coming and going. Thankfully, there is freelance and tech-based help that can lighten your load, and even help you kick things up a notch.
When you’re running your own show, little is more frustrating or embarrassing than equipment failure. In this digitized age, being able to work quickly, efficiently, and from anywhere are secrets to success, and when you don’t have the gear to put the pedal to the metal, it can mean lost business and a ding in your reputation. With that in mind, having well-chosen tools is a must.
Whether you work from home, an office, or on the road, you need at least a few quality basics to ensure you stay compatible with contemporary systems. The newest, best laptops are a practical choice, since they are powerful and fast enough to meet your needs, and small and light enough to cart from the office to meetings, job sites, and home. And since our society isn’t completely paper-free yet, a quality all-in-one printer is a big perk. Generally, most solopreneurs can get by with black and white options, although if you have a color logo, your documents will look more professional with a uniform presentation. Lastly, a solid and reliable internet connection will be crucial, particularly if you plan to work from home. A provider with proven connection speeds will be a lifesaver when you’re spending a lot of time on Zoom meetings with potential clients. However, it’s important to take digital security concerns seriously during any online interactions to ensure you protect you, your business, and your clients.
Your Site, Your App
Your own website is another must-have, and while you can build your own, hiring a freelance web developer is the key to having a site that outshines your competition. Rather than the one-size-fits-all look, a website builder provides, a qualified web developer can create a custom website with you and your customers in mind, and it’s one less responsibility on your shoulders. What’s more, can even build an app with your name on it.
With an app for your business, your clientele can go right to your page with a single click, boosting their loyalty and your ability to serve them well. On top of that, you can analyze their engagement to fine-tune your outreach, services, and product line based on what you see.
Tools for Better Streamlining
By the nature of the beast, solopreneurs typically bear the responsibility of dotting every “i” and crossing every “t” related to their business. Rather than dealing with mundane tasks, such as bookkeeping and handling payroll, why not outsource them? You can hire freelance assistance and assemble a team of remote workers for nearly anything these days, and doling those chores out to someone else frees you up to focus on bigger projects. If that isn’t in your budget, or you’re saving your freelance pennies for a website developer, there are apps like Quickbooks and Google Analytics that can streamline your workload as well.
Make It Legit
If you’ve yet to register your company, it’s time to make it a reality so you’re not only compliant but also protected. Gone are the days when you had to stand in line to register your business. Nowadays, you can handle the bulk of your formation requirements online. Technology has helped streamline this process from beginning to end, all without you having to fork over hundreds and hundreds of dollars.
All those hats you juggle, from sunup to sundown and beyond, can really keep you hopping. Make sure you have the tools you need to be relevant, offer your customers a terrific web experience, and engage assistance that will lighten your workload. Flying solo is tough, but with some tech-oriented strategies, you can soar higher than ever!